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The Story Bombers
Squadron
We drop stories that stick — and put the brand in front of thousands.
Motto — Attention is Earned.
The Story Bombers Squadron patch — bomber aircraft and movie camera
✈ Theme: WWII Bomber Crew + Film Unit  ·  Color: Aviation Yellow  ·  Mascot: Mountain Lion Aviator  ·  Subhead: We Drop Stories That Stick.

Purpose Why we exist

This is where the brand goes public. The Story Bombers take the identity the BrandSmiths forge and put it in front of thousands — through video, photography, social, and campaigns people actually stop to watch. If Brand Strategy decides who a brand is, the Story Bombers decide how the world hears about it.

Attention is Earned.Nobody owes you their attention — you earn it, with a great story, a sharp cut, a scroll-stopping frame. We don't shout louder. We tell it better.

The Story Bombers Squadron recruitment poster
Squadron recruitment poster · 18×24 · print-ready

What We Do

Create videosPhotographySocial mediaAdvertising campaignsPodcast productionDrone footageGraphic campaignsYouTube contentLivestreamsDigital storytellingCampaign launches

You'll Love This Team If You…

  • Love cameras and enjoy video editing
  • Always notice commercials & like YouTube
  • Enjoy photography and social media
  • Want to make people laugh
  • Love storytelling
  • Like fast-paced creative work

Final Approved Identity Canon

DepartmentAdvertising & Digital Media
SquadronThe Story Bombers Squadron
ThemeWWII Bomber Squadron + Film / Camera Crew
Primary colorAviation Yellow (amber) — support: black, steel gray, cream, RM blue
MascotMountain Lion Aviator — bomber jacket, aviator cap & goggles, scarf, movie camera
MottoAttention is Earned.
SubheadWe Drop Stories That Stick.

Success Mindset

  • Capture Attention
  • Tell Great Stories
  • Stay Curious
  • Create Emotion
  • Move People
  • Finish Every Mission

Career Pathways

Advertising DirectorCreative DirectorVideo ProducerPhotographerContent CreatorSocial Media ManagerDigital MarketerCommercial ProducerFilm EditorBrand Storyteller

Brand Voice & Rules

BoldCinematicFast-pacedCuriousConfidentStory-driven
Always use
  • Official RM logo + Aviation Yellow
  • Mountain Lion aviator mascot
  • Bomber / aviation imagery
  • Vintage movie camera + film motifs
Never use
  • Generic clip art
  • Modern corporate stock
  • Random mascots / cartoon styles
  • Non-official RM logos

"We don't buy attention — we earn it."

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